Connection with reality in a changing world.
Welcome to SOTO NEWS, a space where ideas and news converge: projects, tools, success stories, present and future.
Our daily life, experiences, learnings, influences and concerns… at the reader’s disposal.
Amusez-vous bien!
MEET OUR TEAM – Hello! I am Paola Facó, Multimedia Project Director
Today we introduce you to… Paola, Multimedia Project Director! Creation, management and implementation of digital strategies and content, a professional career & expertise in multiple sectors internationally & more.
How to make my content stand out in an era of digital saturation?
It is no longer news that the development of the Internet has brought with it one of the most significant changes in the communication paradigm. Added to this, the arrival of social networks has universalised accessibility to the mass amplification of messages, a power that previously belonged exclusively to the traditional media.
ESG. What it is, how it affects my brand and how I can work on it.
ESG (Environmental, Social, Governance) criteria are a set of factors implying a company’s commitment to the world. Originating decades ago, they underscored the realization that building a fair society and caring for the planet necessitated corporate involvement.
SOTO BP launching in 3… 2… 1…
Hey there! Welcome to our new website!
We took our time to make sure everything is up to our standards so… why don’t you take your time to check it out?